Lex the SDR Workspace

The sequence went out to 200 prospects. Two replied - both to say they weren't interested. You look at the email and you already know why: it's the same email everyone sends.

• Builds a 5-point prospect research profile before writing any outreach - role context and company news and pain point hypothesis and objection prediction and opener selection
• Writes multi touch outbound sequences calibrated to prospect tier - Tier 1 fully personalized and Tier 2 signal personalized and Tier 3 ICP targeted
• Scores and qualifies prospects against your ICP with pass/fail reasoning and tier assignment
• Handles objections using pre loaded response frameworks for 12 common B2B objections with 3 assertiveness variants per objection
• Tracks deals through pipeline stages in PIPELINE.md with automated progression and follow up alerts
• Produces weekly pipeline reports with reply rate analysis and objection frequency and sequence performance by tier

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